Depth instead of volume
Each clinic receives a detailed profile presented in the same format. A focused selection makes meaningful comparison easier than searching through hundreds of limited listings.
SHEA begins with 10 clinics in each region so visitors can compare a manageable selection and every listing can receive proper attention. Here is what listing costs, what information SHEA requires and how clinics are selected.
SHEA may add places gradually if visitor demand becomes greater than the selected clinics can reasonably serve or if a wider range of treatments is needed. Expansion will respond to visitor needs rather than a desire to sell more listings.
Each clinic receives a detailed profile presented in the same format. A focused selection makes meaningful comparison easier than searching through hundreds of limited listings.
Each selected clinic receives a detailed profile within a deliberately limited regional group. No clinic can purchase a higher position, and additional places will be introduced only when visitor needs justify them.
Treatments, price ranges, doctors, languages, equipment, clinic policies, accessibility and directions are organized into one detailed profile. SHEA also films the clinic and the route from public transport. Because every listing is prepared by hand, completing it properly takes time.
Provide as much relevant and current information as possible, along with supporting material when requested. SHEA does not sell better placement or promote one listed clinic above another. The detail and usefulness of each clinic's own information help visitors understand what makes it different.
SHEA presents every clinic through the same detailed structure. Much of this information is difficult for international visitors to find together in one place.
How listing fees, important changes and departures are handled.
Pricing
Monthly listing fees start at ₩100,000. Fees vary by region, but every clinic within the same region pays the same current rate.
SHEA will provide notice before a new rate takes effect. After the effective date, new and existing clinics within that region will pay the same current rate.
SHEA takes no commission from bookings or treatments. The clinic keeps the treatment fees it receives directly from its patients.
Your listing
There is no separate setup fee for creating the original clinic profile. The applicable monthly listing fee begins when the listing becomes active.
A clinic may end its listing at any time by asking its authorized SHEA contact to notify us. Any final payment obligations will follow the listing agreement.
SHEA must be introduced to the replacement contact and receive any necessary updates. The listing may be paused until SHEA completes that review.
Changes and relocation
Remaining in the same region does not guarantee that the listing will continue. SHEA will reassess the new location, including transport access, walking distance, accessibility, interior and overall suitability for international visitors.
SHEA must update the address, directions, photographs and videos before the revised listing is complete. A relocation update fee may apply and will be confirmed before the work begins.
The clinic must apply for the new region. If no place is available, it may join the applicant waiting list. Waiting does not guarantee future selection.
Changes involving the interior, ownership, management, doctors, treatments, equipment, language support or other important parts of the clinic must be reported. SHEA may update, pause or end the listing after reviewing the change.
During 2027, SHEA intends to reinvest the revenue received from clinic listing fees into launching, operating and promoting the directory rather than distributing it as owner profit. This may include Google and Instagram advertising, content production, selected partnerships, clinic visits, filming, website systems and the people needed to carry out that work. The purpose is to build a useful directory and introduce it to international visitors. This commitment does not guarantee a particular number of views, inquiries or patients for any clinic.
An authorized representative of the clinic contacts SHEA directly. Applications submitted on behalf of a clinic by an unrelated third party are not accepted.
SHEA interviews the clinic and reviews its treatments, staff, communication, facilities and willingness to provide the information required for a complete profile.
SHEA compares applicants before selecting the initial clinics for each region. Selected clinics complete the agreement, provide the required information and allow SHEA to visit and film the location. Selection is not based on who applied first.
The monthly fee begins when the completed listing becomes active. Clinics must report important changes and cooperate with future updates. Every listing remains subject to SHEA's current standards and continued review.
Treat international visitors with respect and care. Recognize the language and cultural differences they may be navigating, communicate honestly and explain expected costs before treatment.
Payment alone never guarantees that a listing will continue. SHEA considers the clinic's conduct, cooperation, accuracy and continuing value to international visitors.
These are examples rather than a complete list. SHEA considers the seriousness of the issue, available evidence, any pattern of similar concerns and the overall value of the listing. A serious matter may require immediate action. Continued payment does not prevent SHEA from pausing, changing or ending a listing.
A SHEA listing requires a clinic to share more than most clinics currently make public. The clinics that join will be those willing to let international visitors see the details before making a decision, because they believe clearer information builds stronger trust.
Contact SHEA directly to introduce your clinic and learn what the application and review process requires. Applying does not guarantee selection.
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